Samsung, the South Korean electronics giant, has announced plans to invest in smart manufacturing capabilities and research and development (R&D) in India. The company’s global head for mobile business, T M Roh, revealed that the investment will be focused on Samsung’s largest mobile phone plant in Noida, with the aim of making production more competitive.
In response to a query from PTI, Roh confirmed that the company will continue to invest in its research and development facility in India. He went on to explain that Samsung plans to set up smart manufacturing capabilities in Noida, which will bring greater competitiveness to the production process. Roh believes that this investment will bring the optimised and smart factory to the Noida facilities, and continue to strengthen Samsung’s foothold in the Indian market.
Samsung’s Noida facility is its largest manufacturing plant in India. This year, the company began manufacturing its premium Galaxy S23 series in India, further cementing its commitment to the country’s smartphone market.
The announcement of Samsung’s investment in smart manufacturing capabilities and R&D in India comes as part of the company’s broader strategy to expand its presence in the country. With India’s rapidly growing economy and a rising middle class, the market offers significant growth potential for Samsung.
As part of its expansion plans, Samsung is also focusing on its “Make in India” initiative. The initiative aims to create local jobs, enhance the country’s manufacturing capabilities, and provide quality products at affordable prices for the Indian consumer. By investing in smart manufacturing capabilities, Samsung is taking a step forward in this direction.
In conclusion, Samsung’s investment in smart manufacturing capabilities and R&D in India is a positive step towards strengthening its presence in the Indian market. By setting up smart manufacturing capabilities at its largest mobile phone plant in Noida, the company aims to make production more competitive and provide quality products to Indian consumers at affordable prices. As India’s economy continues to grow, Samsung’s investment in the country’s manufacturing capabilities is sure to pay dividends in the years to come.
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